Refers to the divergence of political attitudes to ideological extremes.Ī person who knows a lot about a particular subject and who expresses ideas and opinions about that subject publiclyĪ political philosophy that stresses using traditionally conservative techniques and concepts in order to improve the general welfare of society. Refers to the political party with which an individual identifies. Sentiment that a politician has a legitimate political mandate to enact policy in the eyes of the voting public. The impression conveyed by polls that something is important to the public when it actually is not.Ī shift in electoral support to the condidate whom public opinion polls report as the front-runner. The failure to identify the true distribution of opinion within a population because of errors such as ambiguous or poorly worded questions.Ī polling technique in which questions are designed to shape the respondent's opinion.Īn attitude or view that is especially important to the individual holding it. The scientific instrument for measuring public opnion.Ī small group selected by researchers to represent the most important characteristics of an entire population.Ī method used by pollsters to select a representative sample in which every individual in the population has an equal probability of being selected as a respondent.Ī poll in which respondents are selected at random from a list of ten-digit telephone numbers, with every effort made to avoid bias in the construction of the sample.Ī polling error in which the sample is not representative of the population being studied, so that some opinions are over- or under- represented.Ī polling error that arises on account of the small size of the sample. The power of the media to influence how events and issues are interpreted. Note that Iyengar and Kinder find that while attention to an. 4 Assessments of presidential performance overall, for instance, are more closely linked to assessments of the president’s handling of defense policy when defense issues are more (versus less) prominent in the news. Many conservatives also believe that a large and powerful government poses a threat to citizens' freedoms.Ī process of preparing the public to take a particular view of an event or a political actor. As first delineated by Shanto Iyengar and Donald Kinder, a news media priming effect occurs when media attention to an issue makes that issue a more dominant factor in people’s judgements of political leaders. Today this term refers to those who generally support the social and economic status quo and are suspicious of efforts to introduce new political formulas and economic arrangements. The social institutions, including families and schools, that help shape individuals' basic political beliefs and values.Ī distinctive pattern of voting behavior reflecting differences in views between women and men.Ī liberal today generally supports political and social reform extensive government intervention in the economy the expansion of federal social services more vigorous efforts on behalf of the poor, minorities, and omen and greater concern for consumers and the environment. The induction of individuals into the political culture the process of learning the underlying beliefs and values on which the political system is based.
Citizens' attitudes about political issues, leaders, institutions, and events.
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